James Bullough was the eldest son of James and Martha Bullough and was baptised at Deane, Westhoughton on the 2nd September 1832, his father being shown as a weaver of Blackburn. James went on to marry Lucinda (sometimes shown as Lucindafer) Duxbury at St James, Church Kirk on the 20th November 1856.
James and Lucinda had three sons, Thomas born 30 July 1858, James born October 4th 1860 and William born June 12th 1862. Young James died in 1870 aged just 10. Thomas and William went on to have important roles to play in both the life of cousin George and also in the firm of Howard and Bullough Ltd.